We are living in a very dynamic world and there are a lot of changes in whole business design and brand designs. Therefore, some things will come and others will go. In this article, we are going to look at the top design trends of 2021.
These are top ideas that will help you, as a business owner, to adjust to what people are doing to stay competitive.
- There Will Be More Muted Colours
In the recent past, there has been a shift away from bold colours in brand designs. Most brands and businesses have now used muted colours that have softer hues. They are not as bright and most audiences find these colours to be attractive and to have a natural soothing effect to customers.
- There Is A Lot Of Minimalism
This is another trend in brand design that has shown up in the past few years. In 2021, brands will likely apply minimalism in their design. This is evident in design elements such as logos, social posts, newsletters and general advertising merchandise.
- Asymmetry Is Dominating
It has been observed that grids are slowly becoming phased out. Most brand designers are Appling asymmetry in brand and web designs. The best thing about asymmetrical designs, is that they tend to be memorable and distinctive. If a brand wants to stand out from the rest, they should opt for asymmetry designs.
- Data Visualization
Data has become an important element for a successful marketing strategy. Therefore, brands are visualizing their data in several ways. Sometimes raw data is hard to interpret, and this makes them use data visualization to make it easier to process. In 2021, you will see lots of data graphics all over.
- Classic Fonts
To stay minimal, brands have now shifted to simple and classic typefaces. One example is the Serif Fonts which are widely used by brands for their simplicity and minimalism.
The best thing about these fonts is that they promote elegance, nostalgia and trustworthiness.
There are several design trends for 2021 but these tend to be the most dominant. As a brand owner, it is important to be aware of various trends in your industry to stay relevant. If you need help on your business design or brand design contact Anchor Digital. This is a digital agency that will help you in the design element of your business as well as SEO, content marketing and social media marketing.